The College Search Interview

Angle: Where do eastview students stand now, in their college search.

Questions:
1. What are your plans after highschool?
2. Where do you plan to go to college?
3. How many colleges have you visited?
4. Where have you visited?
5. What do you look for in a college?
6. How far from home would you like to go?
7. Do you plan on playing sports/intermerials there? If so what?
8. How many scholarships have you gotten to the college?
9. How long have you been interested in this college?


Interview 1: John
- I plan to go to college.
- Ive visited 4 colleges so far since last spring.
- I want to be about 3 to 5 hours away from home... by car.

Interview 2: Shane
- Im planning on going to either DCTC or Madison Wisconsin.
- Ive visited Iowa State, Am Herst, Boston University, U of M, and Madison.
- I look for a fun atmosphere with lots of things going on.

Interview 3: Micheal
- I plan on going off to college.
- In college i plan on playing intermerials, probaly basketball.
- No i have not gotten any scholarships yet.
- Ive been interested in the U of M for acouple years.

Writing a Story Notes

10 Steps to Writing a Story – Broadcast Journalism

1. Find a Topic.
- What is your story about?
- Who is your audience?
- Why is this story important to your audience?

2. Find an Angle.
- What about your topic?
- More specifically, what is important about your topic?
- What should the reader learn?
- Summarize in 3 words: Subject, Verb, Object.

3. Collect Information.
- Who are the experts for this story?
- Do you need opposing points of view?
- What interview questions should i ask?
- What other research must be done to complete the story?

4. Conduct the Interview.
- Ask open ended questions.
- Get GOOD sound bytes. A PIECE OF AUDIO THAT CAN STAND ALONE
- Have the person to restate the question in the interview.
- Interview 3 people with at least thre questions.

5. Shoot your reporter Stand-Up.
- Should have a good idea what stor is about.
- Stand-Up should provide information that audience doesn't know
- Use Stand-Up for transition from one location to the next.
- No first person: I went.

6. Organize your sound bytes.
- What quote should i use?
- How can I organize the quotes to tell a story?
- What are m gold nuggents?
- Sprinkle the nuggets throughout the story!

7. Write segues in your story.
- Use words that tie the interviews together.
- What other information can i add to the story?
- Can the story stand on its own?

8. Write the Beginning and End of your story.
- Write body first.
- Best sound bytes for beginning and end.
- Paraphrase a sound byte at the beginning.
- Leave them with the strongest sound byte at end.
- Leave them with hope.

9. Write the ins and outs (if necessary).
- What should the anchors say to introduce my story or bring it to a close? No scoop went to find out.
- How should the story begin and end?
- Use attention getters at the introduction but avoid rhetorical questions.

10. Collect B-Roll to add to your story (throughout steps 4-9)
- How can video enhance my story?
-
-

*Steps 4-8 in your story are called the A-Roll.
- Anything that is said in story
- Anchor in

We will take notes on Broadcast Journalism Law/Ethics

1. What are the 5 freedoms of the 1st amendment?
-Religion, speech, press, assembly, and petition

2. What is the Tinker Standard?
- Student speech cannot be censored as long as it does not "materially disrupt class work or involve substantial disorder or invasion of the rights of others."

3. What is the Frasier Standard?
- Because school officials have an "interest in teaching students the boundaries of socially appropriate behavior," they can censor student speech that is vulgar or indecent, even if it does not cause a "material or substanial disruption."

4. What is the Hazelwood Standard?
- Censorship of school sponsored student expression is permissible when school officials can show that it is "reasonably related to legitimate pedagogical concerns."

5. What is the Frederick Standard?
- When your on a school authorized feild trip or activity you must still obey the school's rules against vulgar or indecent activities.

6. What is the definition of libel?
- A false written saying that is printed, or boadcasted, and that hurts somebodies reputation.

Super Bowl Commercials

We will watch Super Bowl commercials today in class.

What is the company?
-Playstation
Who is the target audience:
-Males aged 16-30
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Action and humor
How were camera shots and editing used to enhance the message?
-Different camera angles
What is the slogan/message for the company?
-Live in your world. Play in ours.
Was the message effective? Why or why not?
-Yes, it successfully used action and humor to target its audience.

What is the company?
-Budweiser
Who is the target audience:
-Sports fan Males aged 21-50
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Humor
How were camera shots and editing used to enhance the message?
-Replay, quiet and slow.
What is the slogan/message for the company?
-King of Beers
Was the message effective? Why or why not?
-Yes, because it used Humor to target its audience.

What is the company?
-Chrysler
Who is the target audience:
-Female 16-35
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Celebrity
How were camera shots and editing used to enhance the message?
-Black and white. Smooth camera shots
What is the slogan/message for the company?
-Drive and Love
Was the message effective? Why or why not?
-No, becuase i am not apart of the target audience

What is the company?
-Pepsi
Who is the target audience:
-Soda drinkers 18-40
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Celebrity, humor
How were camera shots and editing used to enhance the message?
-Special effects with the zipper
What is the slogan/message for the company?
-A twist on a great thing
Was the message effective? Why or why not?
-No, because the product died.

What is the company?
-FedEx
Who is the target audience:
-Business people 20-60
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Humor
How were camera shots and editing used to enhance the message?
-Camera flashback of him stranded on the island
What is the slogan/message for the company?
-FedEx will get you your package no matter what
Was the message effective? Why or why not?
-Yes, because it used humor to target the audience

What is the company?
-Dodge
Who is the target audience:
-Adult Males
What persuasive method used (humor, action, celebrity, human interest, etc.)?
-Humor, action
How were camera shots and editing used to enhance the message?
-Camera shots to show how fast the truck can go
What is the slogan/message for the company?
-Grab life by the horns
Was the message effective? Why or why not?
-Yes, because it used humor to target the audience

News Notes

Define “Broadcast Journalism” in 1-3 sentences.

Current Events that are newsworthy through the radio, television, or the internet.


List and describe the six criteria of newsworthiness.

TITLE DESCRIPTION EXAMPLE
1. Significance- Events that impact alot of people

2. Unusualness- Events that are out of the ordinary

3. Prominence- Events about Famous people/celebrities

4. Timeliness- Events that are occurring now

5. Proximity- Events that are close to our lives

6. Human interest- Events that are uplifting, or happy



What are the differences between print journalism and broadcast journalism?
1. Broadcast journalism is much more current.

2. Print journalism lets you choice what you want to read.

3. Print journalism can go much more into detail.


How is the Internet impacting broadcast journalism?
The internet takes the best of print and broadcasting journalism and combines them.